About the Authors

Bernie Horn has worked in politics for more than 25 years as a lawyer, lobbyist, political consultant, policy director, and communications trainer.

Bernie is the author of Framing the Future: How Progressive Values Can Win Elections and Influence People, published in 2008 by Berrett-Koehler. He is currently a Senior Advisor for Progressive Majority Action Fund and the Public Leadership Institute, and was previously a Senior Fellow at the Campaign for America’s Future, working on domestic policy and message framing. Between 2000 and 2008, Bernie was Senior Director for Policy and Communications at the Center for Policy Alternatives (CPA). Among other things, he wrote CPA’s flagship policy books: eight editions of the Progressive Agenda for the States and two editions of the Progressive Platform for the States. While at CPA, he taught message framing to hundreds of elected officials and candidates.

From 1994 to 2000, Bernie was President of Strategic Campaign Initiatives, Inc., a political consulting firm that helped elect and reelect hundreds of federal, state and local officials.  Additionally, he helped win issue campaigns for increased gun control, tobacco taxes and health care, and against casino gambling and restrictions on abortion. Between 1988 and 1994, Bernie directed legislative strategy in all state legislatures for Handgun Control, Inc. (now the Brady Campaign), and served as one of the chief lobbyists for the Brady Bill, drafted and lobbied for the federal ban on semiautomatic assault weapons, and conceived the federal ban on handgun sales to minors. Earlier, he was a campaign manager and issues director for congressional campaigns. Bernie is a graduate of the Johns Hopkins University and the Georgetown University Law Center.


Gloria Totten is the founder and President of Progressive Majority, Progressive Majority Action Fund, and the Public Leadership Institute. For more than 20 years she has directed political nonprofits and led advocacy and electoral campaigns on the federal, state and local levels.

Gloria helped form Progressive Majority in 2001 with the distinct mission to elect progressive champions. By 2004, Gloria had redirected the organization’s focus from supporting congressional candidates to the recruitment and election of progressive champions at the state and local levels. Progressive Majority has run the nation’s largest, most comprehensive candidate recruitment operation ever since. In 2010, Gloria led an expansion of the mission by creating two sister affiliates, Progressive Majority Action Fund and the Public Leadership Institute. Under her leadership, Progressive Majority Action Fund develops winning messages and state-of-the art communications training for candidates and lawmakers. As head of the Public Leadership Institute, she coordinates multi-state policy strategy and a national network of progressive lawmakers that is nearly 14,000 strong.

Gloria served as Political Director for NARAL from 1996-2001 and Executive Director for Maryland NARAL from 1993-1996. In her home state of Minnesota, Gloria worked on a number of electoral and issue campaigns, as the Education Director for Pro-Choice Resources, President and Lobbyist for the Minnesota Coalition Against Sexual Assault and Media Chair for It’s Time Minnesota!, a campaign to expand anti-discrimination protections to LGBT individuals under the Minnesota Human Rights Code.

Currently, Gloria serves as chair of the board of directors for Brave New Films and as a board member for ALICE, the New American Leaders Initiative and PowerPAC+. She is an Advisory Committee Member for the Drum Major Institute Scholars Program, Political Parity, ProgressNow, Wellstone Action and the Women’s Information Network. Gloria was named a “Rising Star of Politics” in 2002 by Campaigns & Elections magazine and was awarded the “Progressive Champion Award” by Campaign for America’s Future and the “Progressive Leadership Award” by Midwest Academy in 2006.

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